Conventional Acoustic
Deterrent Devices (ADDs)
are being banned.

The best way to condition targeted mammals to avoid commercial fishing and aquafarming activities

GenusWave’s technological breakthroughs are paving the way for new applications in the sea, on land, and in the air. Conventional Acoustic Deterrent Devices (ADDs) are being banned. Targeted Acoustic Startle Technology (TAST) is destined to replace them. Here’s why.

Around the world, governments and organizations committed to responsible aquaculture are prohibiting the use of primitive acoustic deterrent devices (ADDs). And for good reason. ADD’s emit a loud sound that’s harmful to seals and other sea life, and cause noise pollution that damages the marine environment. What’s more, seals that attack salmon farms habituate to the sound and too often wind up being shot.

TAST is light-years more advanced than ADDs and is the only acoustic deterrent proven to deter seals without harming them or the environment. It’s also the only acoustic deterrent approved by the influential Aquaculture Stewardship Council (ASC), the world’s leading nonprofit dedicated to fostering sustainable aquaculture.

Building a more sustainable
fishery ecosystem

Fish being caught

GenusWave’s first application, Targeted Acoustic Startle Technology (TAST), generates brief, isolated signals that keep seals away from salmon and other fish – without causing any harm to the predators or fish. In the case of seals and other sea predators that hunt fish, TAST triggers the targeted mammals’ autonomous flight instinct and conditions them to avoid the area. They do not habituate to the sound.

Unlike primitive acoustic deterrent devices, only TAST is backed by scientific research and is shown to deter seal predation without causing harm to marine mammals. TAST also satisfies the goals and intent of the US Marine Mammal Protection Act in order to export fish to the US.

Fish Protection & Health

Protect Your Catch

Terrestrial solutions for
safer driving

GenusWave is developing ways to apply its breakthrough technology to maintain the necessary distance between humans and wild animals on land. Both need their space – and too often it’s the same space. When this occurs, damage, injury and even death can result.

Collisions with large animals such as deer are a frequent and serious threat to road safety. In the US alone, there are approximately 1 million deer-vehicle collisions annually, causing about 200 deaths and $1.1 billion in damage. Similar statistics exist for Europe. GenusWave’s Targeted Acoustic Startle Technology (TAST) is an innovative approach for separating and safeguarding animals and humans – and has been scientifically proven to be effective without causing harm. TAST has the potential to protect both deer and drivers and reduce the tragic cost in human life and unnecessary animal deaths.

Finally, a proven way to transform
commercial fisheries and aquaculture

From the start, GenusWave set out to provide commercial fisheries and aquaculture with a sustainable solution to seal predation. After years of scientific research and testing, we're now helping salmon farms and fisheries minimize lost catch, improve profitability, and implement environmentally safe fishing practices.